ÃѺ·ÓÇԨѵÅÒ´ ÃѺ»ÃÖ¡ÉÒ§Ò¹ÇԨѠÇԨѾĵԡÃÃÁ¼ÙéºÃÔâÀ¤ ÇÔà¤ÃÒÐËì¢éÍÁÙÅ·Ò§¡ÒõÅÒ´
ÃѺ·ÓÇԨѵÅÒ´ ÃѺ»ÃÖ¡ÉÒ§Ò¹ÇԨѠÇԨѾĵԡÃÃÁ¼ÙéºÃÔâÀ¤ ÇÔà¤ÃÒÐËì¢éÍÁÙÅ·Ò§¡ÒõÅÒ´ ,Sai Mai / ࢵÊÒÂäËÁ
ÍѾഷÅèÒÊØ´àÁ×èÍ : 26 àÁÉÒ¹ 2567 àÇÅÒ 16:54:21
ÊÓËÃѺ : Sell/¢ÒÂ
»ÃÐàÀ· : Other/Í×è¹æ
ࢵ¾×é¹·Õè : Sai Mai / ࢵÊÒÂäËÁ
¶¹¹/ÂèÒ¹ :
ÃÒÂÅÐàÍÕ´à¾ÔèÁàµÔÁ :
ÃѺ¨éÒ§·ÓÇԨѠÃѺ·ÓÇԨѵÅÒ´ ÇԨѡÒõÅÒ´ ÃѺ»ÃÖ¡ÉÒ§Ò¹ÇԨѠÇÔà¤ÃÒÐËì¢éÍÁÙÅ·Ò§¡ÒõÅÒ´ ÇԨѾĵԡÃÃÁ¼ÙéºÃÔâÀ¤ (Consumer Research) ÃѺÍ͡ẺÊͺ¶ÒÁáÅÐà¡çº¢éÍÁÙÅÀҤʹÒÁµÒÁẺÊͺ¶ÒÁ·Ø¡ÃٻẺ ÃѺÊÓÃǨµÅÒ´·Ø¡¾×é¹·Õè·ÑèÇ»ÃÐà·È â´Â·ÕÁ§Ò¹ÇÔ¨ÑÂÁ×ÍÍÒªÕ¾·ÕèÁÕ»ÃÐʺ¡Òóì ÁÒ¡¡ÇèÒ 30 »Õ ãËéºÃÔ¡ÒçҹÇԨѵÅÒ´·Ø¡»ÃÐàÀ·áºº¤ÃºÇ§¨Ã à»ç¹¼Ùé¹ÓáÅмÙéàªÕèÂǪҴéÒ¹§Ò¹ÇԨѵÅÒ´ Marketing Research ¾ÃéÍÁãËé¤Óá¹Ð¹ÓËÃ×ÍãËé¤Ó»ÃÖ¡ÉÒµÑé§áµèàÃÔèÁ¹ÓàʹÍâ¤Ã§¡ÒÃÇԨѨ¹¶Ö§ÊÃØ»¼ÅÃÒ§ҹ¡ÒÃÇԨѠãËéºÃÔ¡ÒÃÊÓÃǨ¢éÍÁÙÅËÃ×ÍÇÔà¤ÃÒÐËì¢éÍÁÙÅã¹´éÒ¹µèÒ§æ àªè¹ ÊÓÃǨ¤ÇÒÁ¤Ô´àËç¹à¡ÕèÂǡѺ¾ÄµÔ¡ÃÃÁ¼ÙéºÃÔâÀ¤ (¾ÄµÔ¡ÃÃÁ¡ÒõѴÊԹ㨫×éÍÊÔ¹¤éÒáÅкÃÔ¡ÒÃ) à¡çº¢éÍÁÙÅÀҤʹÒÁµÒÁẺÊͺ¶ÒÁ (Questionnaire) ¡ÒÃÇÔà¤ÃÒÐËì¢éÍÁÙÅ·Ò§¡ÒõÅÒ´ ¢éÍÁÙÅ·Ò§àÈÃÉ°¡Ô¨·Ø¡ÊÒ¢ÒÇÔªÒªÕ¾ à»ç¹µé¹ ÃٻẺ§Ò¹ÇԨѵÅÒ´·ÕèãËéºÃÔ¡Òà àªè¹ ¡ÒÃÊÑÁÀÒɳìẺµÑǵè͵ÑÇ (Face to Face Interview) ¡ÒÃÊÓÃǨẺàªÔ§ÅÖ¡ (In-Depth Interview) ¡ÒÃÊÑÁÀÒɳìẺ¡ÅØèÁ (Focus Group) ¡ÒÃÊÑÁÀÒɳìµÒÁʶҹ·Õè (Central Location Test) ¡ÒÃÊÑÁÀÒɳì·Ò§â·ÃÈѾ·ì (Telephone Interview) ËÃ×Í¡ÒÃà¡çº¢éÍÁÙÅẺÍ͹äŹì (Online Survey) ÃÒ¤ÒÊÁà˵ØÊÁ¼ÅËÃ×͵ÒÁ§º»ÃÐÁÒ³·ÕèµÑé§äÇé äÁèà»Ô´à¼Â¢éÍÁÙÅ¡ÒèéÒ§§Ò¹ ·Ó§Ò¹ÃÇ´àÃçǵçµÒÁàÇÅÒ·Õè¡Ó˹´ ÃѺÃͧ¼Å¤ÇÒÁà·Õ觵ç áÅФÇÒÁ¶Ù¡µéͧ¢Í§ÃÒ§ҹ¼Å¡ÒÃÇÔ¨ÑÂ
ÃÇÁ·Ñé§ÃѺ·ÓÇÔ·ÂÒ¹Ô¾¹¸ì (Thesis) ËÃ×Í IS (Independent Study) ·Ø¡ÃдѺªÑé¹·Ø¡ÊÒ¢ÒÇÔªÒ ÃѺà¡çº¢éÍÁÙŵÒÁẺÊͺ¶ÒÁ·Ø¡ÃٻẺ ÃѺ»ÃÖ¡ÉÒáÅÐá¹Ð¹Ó¡ÒÃà¢Õ¹â¤Ã§¡ÒÃÇÔ¨ÑÂÍÂèÒ§ÅÐàÍÕ´ ËÃ×Íá¡é䢧ҹÇÔ·ÂÒ¹Ô¾¹¸ì ÃѺà¢Õ¹â¤Ã§¡ÒÃÇÔ¨ÑÂàÃÔèÁµÑé§áµè¹ÓàʹÍËÑÇ¢éÍâ¤Ã§¡ÒÃÇԨѨ¹¡ÃзÑ觻ԴÃÙ»àÅèÁ µÑé§áµèº··Õè 1-5 (ÊÒÁÒöàÅ×Í¡º··Õèµéͧ¡ÒèéÒ§ä´é) ÃѺÇÔà¤ÃÒÐËì¢éÍÁÙÅ´éÇÂâ»Ãá¡ÃÁ SPSS ÃѺ·ÓÇÔ¨ÑÂàªÔ§»ÃÔÁÒ³áÅФسÀÒ¾ ÇÔà¤ÃÒÐËì¢éÍÁÙÅʶԵÔàªÔ§¾Ãó¹Ò â´Â¡ÒÃᨡᨧµÒÃÒ§¤ÇÒÁ¶Õè (Frequency) ÃéÍÂÅÐ (Percentage) ¤èÒà©ÅÕè (Average) ÊèǹàºÕè§ູÁҵðҹ (Standard Division) ËÃ×ÍʶԵÔàªÔ§Í¹ØÁÒ¹ (Inferential Statistics) à¾×èÍ·´ÊͺÊÁÁµÔ°Ò¹ à¾×èÍËÒ¤èÒ¤ÇÒÁÊÑÁ¾Ñ¹¸ìÃÐËÇèÒ§µÑÇá»Ã (T-test) áÅÐ (F-test) áÅÐÇÔà¤ÃÒÐËìËÒ¤èÒ¶´¶Í (Linear Regression) ÃѺà¢Õ¹¡ÔµµÔ¡ÃÃÁ»ÃСÒÈ·Ñé§ÀÒÉÒä·ÂáÅÐÀÒÉÒÍѧ¡ÄÉ ÊÒÃºÑ ºÃóҹءÃÁ ÃÇÁ·Ñé§ÃѺà¢Õ¹ÃÒ§ҹÇÔ¨ÑÂàªÔ§ÇÔªÒ¡Òà â´Â·ÕÁ¹Ñ¡ÇÔ¨ÑÂÁ×ÍÍÒªÕ¾·Õèà¤Â¼èÒ¹¡ÒÃà¢Õ¹§Ò¹ÇÔ¨ÑÂàªÔ§ÇÔªÒ¡ÒÃËÅÒ¡ËÅÒÂÊÒ¢Ò ÃÒ¤ÒÊÁà˵ØÊÁ¼ÅËÃ×͵ÒÁ§º»ÃÐÁÒ³·ÕèµÑé§äÇé äÁèà»Ô´à¼Â¢éÍÁÙÅ¡ÒèéÒ§§Ò¹ ·Ó§Ò¹ÃÇ´àÃçǵçµÒÁàÇÅÒ·Õè¡Ó˹´ äÁèà¤Â·Ô駧ҹáÅÐá¡é䢧ҹÇÔ¨ÑÂãË騹¡ÇèҨмèÒ¹â´ÂäÁèàÃÕ¡¤èÒãªé¨èÒÂà¾ÔèÁàµÔÁ ÃѺÃͧ¼ÅÊͺ¼èÒ¹á¹è¹Í¹ 100%
à¤Â·Óâ¤Ã§¡ÒÃÇÔ¨ÑÂãËé¡Ñº¡ÅØèÁÊÔ¹¤éÒÍØ»âÀ¤ºÃÔâÀ¤ áÅСÅØèÁ¸ØáԨºÃÔ¡Ò÷Ñé§ÀÒ¤ÃÑ°áÅÐàÍ¡ª¹ àªè¹ ʶҺѹÇԨѨØÌÒŧ¡Ã³ìÁËÒÇÔ·ÂÒÅÑÂ, ¡ÃÁáç§Ò¹, âç§Ò¹ÂÒÊÙº, ºÃÔÉÑ· ¾Ä¡ÉÒàÃÕÂÅàÍÊàµÃÊ ¨Ó¡Ñ´,ÁËÒÇÔ·ÂÒÅѸÃÃÁÈÒʵÃì, ºÃÔÉÑ· ö俿éÒ¡Ãا෾ ¨Ó¡Ñ´ (MRT) (ÁËÒª¹), âç¾ÂÒºÒÅÊѵÇì·Í§ËÅèÍ, ºÃÔÉÑ· «Õ¾Õ áŹ´ì ¨Ó¡Ñ´ (ÁËÒª¹), ¡ÒÃä¿¿éÒ¹¤ÃËÅǧ (PEA), ¡ÒÃä¿¿éÒÊèǹÀÙÁÔÀÒ¤ (MEA), ʶҹÕâ·Ã·Ñȹìä·Â·ÕÇÕÊÕªèͧ 3, ºÃÔÉÑ· ÊÔ§Ëì àÍÊ൷ ¨Ó¡Ñ´ (ÁËÒª¹), ºÒÃìºÕ¤ÔǾÅÒ«èÒ à»ç¹µé¹
Êͺ¶ÒÁÃÒÂÅÐàÍÕ´à¾×èͤÇÒÁÁÑè¹ã¨¡è͹µÑ´ÊԹ㨠ä´é·Õè :
¤Ø³à¡è§ àºÍÃìâ·Ã: 086-894-1414
Line ID: sapresearch
E-Mail: sap547research@hotmail.com, sapresearch547@gmail.com
http://sap547research.wixsite.com/sapresearch
https://www.facebook.com/hashtag/sap547research
#ÇԨѠ#ÇԨѡÒõÅÒ´ #ÃѺ·ÓÇÔ¨ÑÂÃÒ¤Ò¶Ù¡ #ÃѺ¨éÒ§·Ó¡ÒúéÒ¹ #ÃѺ¨éÒ§¾ÔÁ¾ì§Ò¹ #ÃѺ·ÓÇԨѠ#ÃѺ·ÓÇÔ·ÂÒ¹Ô¾¹¸ì #ÃѺ»ÃÖ¡ÉÒ #ÇÔ·ÂÒ¹Ô¾¹¸ì #ÇÔ·ÂÒ¹Ô¾¹¸ìÃÒ¤Ò¶Ù¡ #ÃѺ·ÓÇÔ·ÂÒ¹Ô¾¹¸ìÃÒ¤Ò¶Ù¡ #ÃѺ¨éÒ§·ÓÇԨѠ#ÃѺ»ÃÖ¡ÉÒÇÔ¨ÑÂ
¢ÒÂ : 10 ºÒ·
àªèÒ : 10,220 ºÒ·
µÔ´µèÍ : 086-894-1414 (sapresearch) ÍÕàÁÅì : sapresearch547@gmail.com